Tuafan Suharsono is the successor of CV Restu Sejati, a family ‘Tobbaco & Clove’ business founded by his grandfather in 1959. The company is present in more than 10 regions across Indonesia. In 2014, Taufan’s company has initiated its ‘Sustainable Sourcing’ project in order to establish long term relationship with the farmers by giving financial and technical support in order to increase their productivity, efficiency, product quality and living standard through sustainable farming methods. Taufan’s company currently employs 39 permanent employees and more than 300 seasonal workers across 7 buying stations in Indonesia.
Managing production for some of the largest buying companies in the world can be a very challenging task. Especially if there is a need for complete traceability that will ensure buyer’s trust in the origin, quality and production practices of each farmer the produce is bought from. Having a tool that can help with that in an efficient way is something that should be a primary focus if long term sustainability is to be ensured. Large agricultural corporations are faced with a great challenge of ensuring sufficient quantity in order to keep their production going. That’s why they work with farmers, often smallholders too, in order to make sure their ever growing demand is met. The challenge is in securing a large enough quantity which is traceable and meets the necessary quality standards.
~ Taufan Suharsono
Introducing traceability from the field is only possible through implementation of latest farm management technologies. What better way is there than to adopt a cloud based solution that is complete, powerful, yet easy to use and multilingual. Additionally, one of the most important aspects of adopting new technology in an ever growing business is scalability, so solutions which are long term investments need to be able to scale up significantly in order to support a company in all stages of its growth.
When adopting new technology, there’s always challenges, however, successfully adopting farm management software works towards sealing the traceability black hole which is currently present within the food sourcing industry, where there is no actual, easily accessible data which satisfies necessary traceability standards.
Industry leaders like Taufan are the bringers of change. Their responsibility is also two-fold, towards their buyer but also towards the farmer. Taufan’s role is to provide value for all sides, ultimately improving the livelihood of the farmers as well.