Agriculture Traceability – What Is It All About?

The Role of Traceability in The Food Supply Chain

Food supply chain traceability requirements play a significant role in helping businesses stay competitive in the domestic and global marketplace while being conscious of public health. From distribution and transport to retail – all the way to the end consumer, the ability to trace a product through all stages of production plays an important role for any business dealing with produce. Food Traceability Systems, essentially cover all aspects of production from farm to fork. Food traceability is as complex as keeping to global traceability standards, which is why good traceability solutions are important in the food industry.

Consumers expect to know what happens to food products every step of the way.

Benefits of Traceability For Farmers

The benefits of traceability are widely recognized. Yet for small-scale farmers in developing countries, especially farmers producing horticultural and other fresh produce, traceability and transparency requirements can represent barriers to trade. The market for safe and traceable food can exclude small-scale agricultural producers who lack the resources to comply with increasingly strict standards, particularly requirements for tracking and monitoring environmental and supply chain variables through sophisticated technologies.

Traceability is a valuable business practice for farmers. Adopting product traceability is not a choice. It’s a question of how we do this in the best way possible, and how we take advantage of the opportunities that are emerging.

How Does AGRIVI Help Keep Farm Production Traceable and Transparent

Traceability Dashboard

AGRIVI Traceability provides a complete and detailed overview of the entire lifecycle of a product, from its initial planting or harvesting to its purchase by the end consumer, including information on each stage of the product’s production journey, farming location, inputs, and processes involved, and any quality control measures taken to ensure the product’s safety and quality.

With the ability to print QR code on their products, food and beverage companies as well as retailers, can showcase the full transparency of their products to their customers. Customer can easily scan the QR code on their mobile devices and get full traceability report on the palm of their hands. This empowers consumers with information on production efforts, safety compliance, and pesticide usage reports, and increase consumer trust and loyalty at the same time.

Get a Demo for AGRIVI now and increase the level of your work’s traceability easier than ever.